Queen Elizabeth Hall and Purcell Room: reopening ads
Campaign | Display ads | HTML5
This campaign celebrated the reopning of these iconic venues after major refurbishment work. Using the core concept from the offline campaign, designed by the Head of Brand, I created I series of HTML5 animated ads using Animate CC.
There were five themes: Literature, Dance, Gigs, Classical and generic – each adapted for multiple sizes on Google's Display Network (HPU, MPU, Billboard etc) and optimized to less than 150kb per zipped ad.
