Queen Elizabeth Hall and Purcell Room: reopening ads
Campaign | Display ads | HTML5
This campaign celebrated the reopning of these iconic venues after major refurbishment work. Using the core concept from the offline campaign, designed by the Head of Brand, I created I series of HTML5 animated ads using Animate CC.
There were five themes: Literature, Dance, Gigs, Classical and generic – each adapted for multiple sizes on Google's Display Network (HPU, MPU, Billboard etc) and optimized to less than 150kb per zipped ad.
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/6c5422cb-95b8-4ea4-923c-cfac23d71404_rw_600.gif?h=28d277134ab55eef1e7ac409e88596cc)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/fdd06242-f1f9-428e-95f0-cac6f95e0bfc_rw_600.gif?h=05577ed6ec778ee2ee2b6b164a73a135)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/9f611d1c-ace0-421c-b876-2a17242097a3_rw_600.gif?h=20dc6dd779ea701face8635d4777003d)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/3930a955-ffc5-4742-b38a-d4276db8634e_rw_600.gif?h=7cc0426d4ba7be34a3232c8828bb0c01)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/b24f334b-f373-441d-9251-fb1df97242af_rw_1920.gif?h=0e19c6abc36e7d6414f90c38e286dc3d)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/d7676377-3ffa-4682-8435-307c150132bd_rw_1200.gif?h=5edf4b1b6d61a77a21124a5a7dd8f4ac)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/4afc44a4-e654-49b1-82f3-164cdb050bef_rw_1200.gif?h=3df3a2cbf8a765dc63fadbaac91699a8)
![](https://cdn.myportfolio.com/f7c432897f53e2781fe698b8a4faaaae/b88be80e-c52d-43ac-b5f0-dee831730aa5_rw_1200.gif?h=464770cf9ee617dac3925d595dad95a7)